January 25th, 2012
A PageLever study showed that only 3 percent to 7.5 percent of Facebook fans actually see your posts. Rather than focusing on how many likes your page has, focus on quality relevant content and moving the engagement up.
Another great quote this morning!  This one is from a pretty good article about what not to do in social media.  But, being biased, we mostly read it as a strong case for engagement above just accumulating followers of your owned media (5 Biggest Mistakes Businesses Make in Social Media Marketing).
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social media marketing
owned media
social media presence
social media mistakes
engagement
social media strategy
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